It’s ironic that we’re a agency with ten content material creators and all these massive blogs however we’ve by no means actually paid a lot consideration to what our company website appears to be like like or the way it works. It was simply all the time an afterthought. Till at this time.
Our previous website was nice. It simply didn’t do something for anybody. A spot for purchasers to log in or to place a face with a reputation. There was no storyline, no emotional sweep, nothing showcasing our individuals or our tradition. RWM is without doubt one of the most enjoyable, particular locations in all of economic recommendation (I’m biased, however nonetheless), and that needed to come throughout in the best way we offered ourselves on-line. That was the project.
We put our Chief Working Officer and knowledge analytics boss Nick Maggiulli answerable for the challenge. He nailed it! Particular thanks to steer designer John Saunders and all of the individuals at 5Four Digital for taking our imaginative and prescient and turning into one thing usable and enjoyable.
Lots of people I’ve proven it to have stated there’s slightly little bit of an Avengers Assemble! vibe with the best way our characters are entrance and middle in entrance of the Manhattan skyline and after I heard it, I noticed it instantly.
Serving to buyers make nice selections and saving them from hurt is what we now have all the time been about, because the agency’s founding ten years in the past. And we nonetheless stand on it. Now and eternally.
