One of many exhausting truths about fundraising is that: fundraising isn’t all the time enjoyable.
Good fundraising is
- tedious,
- meticulous,
- common,
- nice persistence. (Even while you don’t really feel like being nice.)
For those who’re not getting the outcomes you need, take a look at your individual exercise. For instance, if “nobody” is getting again to you, are you actually trying to attach with individuals? Or are you simply making a pair calls? The Veritus Group reminds us it will possibly take six or seven makes an attempt to truly join with main present donors.
Or perhaps you’re not even reaching out. Typically it feels safer to have a protracted prospect record with none “no’s” than to truly attain out to individuals. Possibly it’s time to get a bit uncomfortable by reaching out to them.
The excellent news? Exercise does produce outcomes. Don’t assume you’ll wait till the autumn. Or till year-end. Each time of the yr has individuals who’ll give.
Don’t develop weary in doing the fitting issues. It’s our job to maintain in entrance of them and be prepared for the people who find themselves prepared to provide now.
It’s our job to proceed to be pleasantly persistent. Typically it’s boring. However it’s the inspiration of fine fundraising.