Lender highlight: Bridgit co-founder Aaron Bassin on tech’s disruption of the mortgage market


“The dealer channel is a key driver for us,” Bassin mentioned. “We have doubled the dimensions of our nationwide gross sales staff to help the dealer technique. We have got extra Bridgit staff on the market servicing our dealer community. However we’re additionally signing up extra brokers day by day. We’re spending when it comes to consciousness, training, coaching and advertising, simply to assist be sure that brokers perceive that this can be a product that is obtainable. And that they know learn how to use it. Now brokers really feel extra assured in promoting bridge loans, or offering it as an choice to their prospects. But additionally, they’re now conscious that we exist, as a result of we’re right here supporting them.”

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