This week, I shared with my Fundraising Kick subscribers that I not too long ago heard Stevie Wonders “I simply referred to as, to say, I really like you.” (Sorry for placing that earworm in your head. And also you’re welcome.)
Which had me fascinated by fundraising calls nonprofit leaders make. So typically the emphasis in fundraising is – rightly – an emphasis on “elevating.” Asking. Speaking about cash. Discussing the donor’s funding in your trigger.
And that’s good. Payments must receives a commission. And your time is efficacious – you might have different issues your group wants you to do.
As these of you who’ve been coached by me know, I’m an “asking ahead” type of man. I prefer to ask early. And to ask typically.
So it’s nice in case your calls err on the aspect of asking.
However not all calls have to be asking.
Asking is simply PART of this course of
Asking is one a part of the connection. Not the entire thing. You’re growing a rising relationship with the donor; and with them and your trigger.
So, for those who’re recreation and in case your payments have the room for it, this week, attempt taking a observe from Stevie Surprise and make your 5 – 10 calls “love” calls. If you wish to problem your self, even transcend thanks calls to all-about-the-other-person calls. Calls like “You accomplish that a lot for us, what may we have the ability to do for you?” or “I used to be simply speaking to this particular person final week. Wouldn’t it enable you if I related you?”
If you happen to settle for this problem, depart a remark letting us know the way it feels!